Multivarious Games and Other Winners Announced for Zoho’s Sell Big Contest

Drum roll, please! Select small businesses have just won big … thanks to Zoho’s Sell Big contest.

The contest launched in December 2016. And the winners have just been announced. To participate, businesses needed to simply sign up on the company’s website and then get votes from their customers and community members by engaging with them online.

According to Zoho’s VP of Marketing Rodrigo Vaca, the company received thousands of entries from businesses in more than a hundred different countries. But the grand prize could only go to one company.

That honor went to Multivarious Games, an app development company in Columbus, Ohio. The company creates mobile games such as Hatch It! And they also work with clients to create custom gaming apps, including those that focus on innovative new technology like virtual reality and augmented reality. For the grand prize, the company was awarded $20,000.

But other companies like Interesting Kyiv, a Ukrainian travel agency, and Starla Michelle, a local artist in Austin, Texas, won secondary prizes through the contest too!

The company also highlighted some “Staff Picks” among the entries.

Since such a diverse group of businesses entered the contest, it took more than one strategy to put winning businesses over the top. But getting votes for the contest required that businesses find a way to really connect with their customers and followers online. So whether you’re a B2B or B2C company, there’s potentially something to be learned from the winners of Zoho’s Sell Big contest.

Vaca said in an email to Small Business Trends, “We had a diverse group of entries for the contest — consumer-focused and business-to-business companies, high-tech and low-tech, and all of them spread out around the globe. What set the winners apart were two things: they are all very passionate about their business, and they promoted their entry in the contest relentlessly with their own customers — website, in-person, newsletter, social media, and even live streaming. I think the content was just an extension -and a reflection- of how these businesses engage daily with their customers and audience.”

Zoho Sell Big Contest Winners

The contest winners are included below:

Image: Multivarious Games–Top row, left to right–Nolan Leber, Alex Patton, Christopher Volpe, Thomas Allenbaugh, Jake Donovan, Lucia Lee, Cody Starcher, Victor Dearing (bottom row): Kitty D Kate, Roystan C, Wesley Adams, Jillian Chastain

This article, "Multivarious Games and Other Winners Announced for Zoho’s Sell Big Contest" was first published on Small Business Trends



via Small Business Trends Business Feeds

Multivarious Games and Other Winners Announced for Zoho’s Sell Big Contest

Drum roll, please! Select small businesses have just won big … thanks to Zoho’s Sell Big contest.

The contest launched in December 2016. And the winners have just been announced. To participate, businesses needed to simply sign up on the company’s website and then get votes from their customers and community members by engaging with them online.

According to Zoho’s VP of Marketing Rodrigo Vaca, the company received thousands of entries from businesses in more than a hundred different countries. But the grand prize could only go to one company.

That honor went to Multivarious Games, an app development company in Columbus, Ohio. The company creates mobile games such as Hatch It! And they also work with clients to create custom gaming apps, including those that focus on innovative new technology like virtual reality and augmented reality. For the grand prize, the company was awarded $20,000.

But other companies like Interesting Kyiv, a Ukrainian travel agency, and Starla Michelle, a local artist in Austin, Texas, won secondary prizes through the contest too!

The company also highlighted some “Staff Picks” among the entries.

Since such a diverse group of businesses entered the contest, it took more than one strategy to put winning businesses over the top. But getting votes for the contest required that businesses find a way to really connect with their customers and followers online. So whether you’re a B2B or B2C company, there’s potentially something to be learned from the winners of Zoho’s Sell Big contest.

Vaca said in an email to Small Business Trends, “We had a diverse group of entries for the contest — consumer-focused and business-to-business companies, high-tech and low-tech, and all of them spread out around the globe. What set the winners apart were two things: they are all very passionate about their business, and they promoted their entry in the contest relentlessly with their own customers — website, in-person, newsletter, social media, and even live streaming. I think the content was just an extension -and a reflection- of how these businesses engage daily with their customers and audience.”

Zoho Sell Big Contest Winners

The contest winners are included below:

Image: Multivarious Games–Top row, left to right–Nolan Leber, Alex Patton, Christopher Volpe, Thomas Allenbaugh, Jake Donovan, Lucia Lee, Cody Starcher, Victor Dearing (bottom row): Kitty D Kate, Roystan C, Wesley Adams, Jillian Chastain

This article, "Multivarious Games and Other Winners Announced for Zoho’s Sell Big Contest" was first published on Small Business Trends



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How I View Competition

People respond differently to competition in Network Marketing. Some people view competition as a negation, and they don’t want to engage in it at all. Other people, I would say most in Network Marketing, are highly driven by competition. They want to win, create an advantage, and measure themselves. I view competition as market share.

Inside your company, you have a certain market share. My goal would not be to compete against somebody who started before me or has more influence than me. My goal would be to figure out what my market share was in the company and then grow that.
So, if I’m 1% of the productivity in the city that I’m involved in, I want to grow that to 3%, 5%, 10%, and onwards until I ultimately dominate that local landscape with my distributors. If the company comes out with a new product and only have a limited amount, then I want my team to have the majority of that product when they do that launch. I’m going to engage in activities that try to maximize those product purchases within my network so that I have a competitive advantage.

If the company holds a convention with a capacity of 10,000 people, I want to grow the percentage of people at that convention who are on my team from convention to convention. If it’s at 1%, then the next time I’ll have 3%, and so on and so forth. I’m going to continue to try to maximize. If the company expands the size of their convention, then I have to come up with strategies so that my team gets as many of those tickets as possible the day they announce the event. Then I can get up to 10% or 15%.

Again, for me, competition is about market share. It’s about market share with products, product growth, customers, the number of people, and the percentage of rank advancements within my team. I measure market share by the growth from event to event or milestone to milestone. This is just how I think. I think as an entrepreneur in relation to market share on everything: tickets to conventions, rank advancement, new product orders, customers, local domination within a certain geographic area, and domination in different cities represented in the company. I drive everything on market share.

Even if you’re brand new to Network Marketing, start thinking about market share. It will be difficult to measure right now because it’s small, but understand that the next time, the market share should just creep a little higher. Measure yourself against yourself. Your market share should increase a little every time. Make it your goal to have that number always going in a positive direction. Market share is how I view competition in every way when it comes to business.

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The post How I View Competition appeared first on Network Marketing Pro.



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What Your Business Can Learn From Leggings Made of Plastic Bottles (Watch)

Think about how many plastic water bottles get thrown out each day. Now think about all the possibilities that could come from innovative minds finding new ways to use all that plastic.

A company called Girlfriend Collective has found one way to do that. The company uses plastic bottles from Taiwan and turns them into leggings. It takes multiple heating processes to break down the clear, BPA-free bottles and turn them into thread. The company also uses eco-friendly dyes and fair trade practices to complete their products.

You can get a pair of these legging for about $70. That might seem like a lot for the bargain shoppers out there. But there are plenty of other brands that sell high-end leggings for well over that price tag. So if even some of the consumers who are willing to shell out more for activewear are concerned about the environment, Girlfriend Collective may just have a winner on its hands.

And that’s one area where some green businesses struggle. Creating eco-friendly products and services is a great thought. But there still has to be a market for those products and services in order for them to succeed.

Don’t Launch Before Analyzing Product Viability

That means the products need to actually be able to compete with others in the market in terms of price, quality, style and other factors. But if a product can hold its own in all of those areas and be eco-friendly on top of that, environmentally conscious consumers are likely to appreciate it.

Plastic Bottles Photo via Shutterstock

This article, "What Your Business Can Learn From Leggings Made of Plastic Bottles (Watch)" was first published on Small Business Trends



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What Your Business Can Learn From Leggings Made of Plastic Bottles (Watch)

Think about how many plastic water bottles get thrown out each day. Now think about all the possibilities that could come from innovative minds finding new ways to use all that plastic.

A company called Girlfriend Collective has found one way to do that. The company uses plastic bottles from Taiwan and turns them into leggings. It takes multiple heating processes to break down the clear, BPA-free bottles and turn them into thread. The company also uses eco-friendly dyes and fair trade practices to complete their products.

You can get a pair of these legging for about $70. That might seem like a lot for the bargain shoppers out there. But there are plenty of other brands that sell high-end leggings for well over that price tag. So if even some of the consumers who are willing to shell out more for activewear are concerned about the environment, Girlfriend Collective may just have a winner on its hands.

And that’s one area where some green businesses struggle. Creating eco-friendly products and services is a great thought. But there still has to be a market for those products and services in order for them to succeed.

Don’t Launch Before Analyzing Product Viability

That means the products need to actually be able to compete with others in the market in terms of price, quality, style and other factors. But if a product can hold its own in all of those areas and be eco-friendly on top of that, environmentally conscious consumers are likely to appreciate it.

Plastic Bottles Photo via Shutterstock

This article, "What Your Business Can Learn From Leggings Made of Plastic Bottles (Watch)" was first published on Small Business Trends



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Fall of PewDiePie Shows Dangers of Controversial Content

Fall of PewDiePie Shows Dangers of Controversial Content

When it comes to social media, it’s best to steer clear of controversial content. Or you may run into problems like YouTube star PewDiePie, real name Felix Kjellberg.

The popular YouTuber courted controversy after posting a string of videos containing allegedly anti-Semitic jokes and Nazi references.

The Impact of PewDiePie’s Controversial Content

Following the criticism he received, Kjellberg took down three of the nine controversial videos in question. He further explained himself in a Tumblr post, “I think it’s important to say something and I want to make one thing clear: I am in no way supporting any kind of hateful attitudes.”

“I think of the content that I create as entertainment, and not a place for any serious political commentary.”

But the damage was already done. YouTube and Disney severed their business ties with Kjellberg — one of the most famous YouTube personalities.

YouTube cancelled Kjellberg’s YouTube Red series and also removed him from its Google Preferred program.

Why You Should Avoid Posting Controversial Content Online

Like Kjellberg, many well-known brands in the past have come under fire for missteps on social media.

When Apple released its diverse set of emoji in 2015, Clorox responded with a tweet that read: “New emojis are alright but where’s the bleach?”

Many on social media found the tweet racially offensive. Seeing the backlash that followed, Clorox deleted the tweet and issued an apology.

But the controversy led to ongoing problems for the brand with its social media presence.

For small businesses, it pays to avoid controversial topics. So anything to do with complaints about customers, employees or divisive political opinions and religious rants should be off the table.

Image: PewDiePie

This article, "Fall of PewDiePie Shows Dangers of Controversial Content" was first published on Small Business Trends



via Small Business Trends Business Feeds

Fall of PewDiePie Shows Dangers of Controversial Content

Fall of PewDiePie Shows Dangers of Controversial Content

When it comes to social media, it’s best to steer clear of controversial content. Or you may run into problems like YouTube star PewDiePie, real name Felix Kjellberg.

The popular YouTuber courted controversy after posting a string of videos containing allegedly anti-Semitic jokes and Nazi references.

The Impact of PewDiePie’s Controversial Content

Following the criticism he received, Kjellberg took down three of the nine controversial videos in question. He further explained himself in a Tumblr post, “I think it’s important to say something and I want to make one thing clear: I am in no way supporting any kind of hateful attitudes.”

“I think of the content that I create as entertainment, and not a place for any serious political commentary.”

But the damage was already done. YouTube and Disney severed their business ties with Kjellberg — one of the most famous YouTube personalities.

YouTube cancelled Kjellberg’s YouTube Red series and also removed him from its Google Preferred program.

Why You Should Avoid Posting Controversial Content Online

Like Kjellberg, many well-known brands in the past have come under fire for missteps on social media.

When Apple released its diverse set of emoji in 2015, Clorox responded with a tweet that read: “New emojis are alright but where’s the bleach?”

Many on social media found the tweet racially offensive. Seeing the backlash that followed, Clorox deleted the tweet and issued an apology.

But the controversy led to ongoing problems for the brand with its social media presence.

For small businesses, it pays to avoid controversial topics. So anything to do with complaints about customers, employees or divisive political opinions and religious rants should be off the table.

Image: PewDiePie

This article, "Fall of PewDiePie Shows Dangers of Controversial Content" was first published on Small Business Trends



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