Etsy Offering Planet-Friendly Packaging to Sellers

planet friendly packaging

Etsy, the global online marketplace for making, selling and buying unique items, has announced the launch of a new Planet-Friendly Packaging initiative.

The packaging is aimed at merchants who want to make greener choices for their business and join Etsy is crafting a more sustainable marketplace.

Etsy Partners with EcoEnclose

Etsy has partnered with EcoEnclose, providers of recycled, recyclable and naturally biodegradable packaging. Through the partnership, Etsy enables US sellers to have access to packaging made from 100% recycled materials that buyers can recycle at home.

Meet Consumer Demand for Eco-Friendly Shopping

As consumers become more environmentally conscious, it is important that small businesses adapt to growing demands for sustainable products and services. One way to conform to new consumer demands in relation in green products, is through eco-friendly packaging.

By offering green packaging, sellers on Etsy will help meet the quest from consumers to go green, which, in turn, will go a long way in enhancing a small business’s reputation and appeal.

Etsy is Committed to Green Initiatives

Etsy sellers are committed to adapting to green initiatives and running sustainable businesses. According to the 2020 Global Etsy Seller Census, which surveyed 236 sellers on the marketplace globally, the majority of Etsy sellers believe it is extremely or very important to run a socially responsible and environmentally friendly business.

In a blog on the announcement, Chelsea Evans, who leads Etsy’s work on more sustainable packaging and is the company’s environmental policy advocate, acknowledges the demand for sustainable selling practices on Etsy:

“We know our community is up to the task of helping to reduce Etsy’s carbon footprint.

“We also know our buyers care about sustainability, so we hope that Planet-Friendly Packaging, which includes an Etsy-branded option with a recycling prompt, will remind buyers that Etsy is pushing for positive change for people and the planet,” Evans added.

The packaging options will include boxes, padded paper mailers and rigid paper envelopes. Each product will be available in multiple sizes based on those used most frequently by sellers on Etsy.

Competitively Priced

According to Etsy, the Planet-Friendly Packaging is available at competitive prices, in-keeping with the need for sustainable business initiatives to not come with an unfeasible financial expense.

Made from 100% recycled materials or responsibly sourced paper, the packaging buyers will receive, can be put directly into a paper recycling bin or reused immediately, thereby meeting consumer demand for eco-friendly products.

Image: etsy

This article, "Etsy Offering Planet-Friendly Packaging to Sellers" was first published on Small Business Trends



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Etsy Offering Planet-Friendly Packaging to Sellers

planet friendly packaging

Etsy, the global online marketplace for making, selling and buying unique items, has announced the launch of a new Planet-Friendly Packaging initiative.

The packaging is aimed at merchants who want to make greener choices for their business and join Etsy is crafting a more sustainable marketplace.

Etsy Partners with EcoEnclose

Etsy has partnered with EcoEnclose, providers of recycled, recyclable and naturally biodegradable packaging. Through the partnership, Etsy enables US sellers to have access to packaging made from 100% recycled materials that buyers can recycle at home.

Meet Consumer Demand for Eco-Friendly Shopping

As consumers become more environmentally conscious, it is important that small businesses adapt to growing demands for sustainable products and services. One way to conform to new consumer demands in relation in green products, is through eco-friendly packaging.

By offering green packaging, sellers on Etsy will help meet the quest from consumers to go green, which, in turn, will go a long way in enhancing a small business’s reputation and appeal.

Etsy is Committed to Green Initiatives

Etsy sellers are committed to adapting to green initiatives and running sustainable businesses. According to the 2020 Global Etsy Seller Census, which surveyed 236 sellers on the marketplace globally, the majority of Etsy sellers believe it is extremely or very important to run a socially responsible and environmentally friendly business.

In a blog on the announcement, Chelsea Evans, who leads Etsy’s work on more sustainable packaging and is the company’s environmental policy advocate, acknowledges the demand for sustainable selling practices on Etsy:

“We know our community is up to the task of helping to reduce Etsy’s carbon footprint.

“We also know our buyers care about sustainability, so we hope that Planet-Friendly Packaging, which includes an Etsy-branded option with a recycling prompt, will remind buyers that Etsy is pushing for positive change for people and the planet,” Evans added.

The packaging options will include boxes, padded paper mailers and rigid paper envelopes. Each product will be available in multiple sizes based on those used most frequently by sellers on Etsy.

Competitively Priced

According to Etsy, the Planet-Friendly Packaging is available at competitive prices, in-keeping with the need for sustainable business initiatives to not come with an unfeasible financial expense.

Made from 100% recycled materials or responsibly sourced paper, the packaging buyers will receive, can be put directly into a paper recycling bin or reused immediately, thereby meeting consumer demand for eco-friendly products.

Image: etsy

This article, "Etsy Offering Planet-Friendly Packaging to Sellers" was first published on Small Business Trends



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10 Common Mistakes Cashiers Make

common mistakes cashiers make

Cashiers play an important role in your business operation as they handle most of the monetary transactions. Not only do they handle your business’ cash they also can impact customer retention and prevent fraud. In this article, we will highlight some of the common mistakes cashiers make and how to look out for them.

10 Common Errors that Cashiers Make and How Employees Can Avoid Them

Cashiers are often required to handle cash quickly while making sure that the transactions are accurate. This makes their task somewhat tricky where these kinds of small business mistakes could lead to losses and negatively impacting efficiency in the workplace. While a well-trained cashier can offer a balanced cash drawer, shorter lines in the checkout aisle, and most importantly satisfied customers.

1. Switching Cash Registers Mid-Shift

A common mistake cashiers often make is switching from one cash register to another in mid-shift. The change might have been necessitated to cater to customers but it could result in difficulty in tracking cash flow and increased vulnerability to theft unless there is a sign-in procedure. In the event errors or mistakes occur without a sign-in procedure it would be difficult for management to pinpoint which cashier made a mistake while operating the register and rectifying the issue.

2. Not Checking for Counterfeit Money

Very often during transactions, cashiers might overlook attempts by customers to slip in some counterfeit money. As a result, many businesses may be defrauded by unknowingly accepting counterfeit currency. With the right training, cashiers can learn to spot counterfeit bills simply by looking at them. Businesses can add another tier of protection by investing in a counterfeit detector.

3. Ringing in the Wrong Total

As a cashier, it is important to be able to do quick mental math and return the correct change to the customer. When cashiers are distracted or overwhelmed with a lot of customers, they may ring in the wrong total. The consequence is that they may be required to cancel the transaction leading to further delay and disappointing the customer. Incidents such as these can be reduced by training your staff to use proper cash handling procedures and introduce automation to reduce the number of errors.

4. Giving Too Much Change

It is important that while giving change cashiers will need to give the correct amount of change to the customers. During transactions, cashiers should make sure that they give the correct change while also avoiding counting mistakes.

5. Not Giving Enough Change

There is nothing more frustrating than getting short-changed when buying something.  When it comes to preventing a negative reputation avoiding angry customers is of prime importance. Even if cashiers are not too busy, they should try to count change back to customers.  They can also hand customers coins first and then bills to give change for quick and correct dispensing.

6. Counting Change More than Once

Not paying attention while giving change can be a challenge. Counting change more than once might seem a good idea to check if the change is right. However, it could take up extra time and result in higher labor costs. In business, loss in processing time results in incurring additional costs.

7. Being Confused about Policies

Cashiers will need to be clear on existing policies and guidelines in regards to handling cash. Not being clear about these policies could lead to arbitrary actions that may negatively affect the business. Clear policies offer clear roadmaps on how to navigate uncertain situations, offer direction and instill accountability.

8. Not Conducting Refund and Return Transactions Correctly

People patronize your business because they expect to get hassle-free transactions. At times customers might make last-minute decisions not to purchase an item that has already been rung up. Other incidents might arise are when cashiers manually enter a wrong value, or the cash register rings up a wrong value different from the marked price. Your cashiers should help them navigate the transactions by giving them the right to return if policies apply and refund them.

9. Entering the Wrong Payment Method into the Cash Register

Entering the wrong payment method into the cash register can indicate that you are not concentrating on the task at hand. This could lead to customers getting frustrated over the delay.

10. Relying on Outdated Cash Handling Equipment

Relying on outdated cash handling equipment opens your business to frequent breakdowns and downtimes. Using outdated equipment also opens you to frequent repair and spare parts costs thus eating into your bottom line.

How much money should be in a cash float?

How much money should be in your cash float depends on the average value of sales your business conducts. If your average sales come to around $300, then keeping about $300 as float can work. But remember to stock your float with coins and small bills so that you can provide the appropriate amount of change. Try to avoid having too little or too much float. The too little float will mean you can’t give change to customers while too much float could open opportunities for theft and mismanagement.

How can cashiers avoid shortages?

Shortages in cash can negatively affect your profit, and it is one of the more important small business mistakes to avoid. Change shortages in terms of cents or dollars will mean that you cannot make sales by the simple fact that you cannot give your customers the correct change. In addition to setting up an appropriate float you can also look to implement the following:

  1.  Make sure to assign appropriate accountability: As a business, you will need to hold the cashier accountable for errors. You will need to put in mechanisms such as sign-ins for cashiers to find out which employees are losing money, how often, and by how much.
  2. Beef up security: If you suspect an employee of being dishonest or stealing, install cameras so that you can review transactions and the employee’s actions. This not only helps in finding out who the culprits are but also can be an incentive, to be honest.
  3. Offer training: Through continuous training, you can help your cashiers avoid making mistakes. Training can also help to empower cashiers when issues arise. Equally important cashiers might make honest mistakes and by putting in clear policies and guidelines in regards to money management in your business you beef up your accountability and process management.

Image: Depositphotos

This article, "10 Common Mistakes Cashiers Make" was first published on Small Business Trends



RSS Business Feeds

10 Common Mistakes Cashiers Make

common mistakes cashiers make

Cashiers play an important role in your business operation as they handle most of the monetary transactions. Not only do they handle your business’ cash they also can impact customer retention and prevent fraud. In this article, we will highlight some of the common mistakes cashiers make and how to look out for them.

10 Common Errors that Cashiers Make and How Employees Can Avoid Them

Cashiers are often required to handle cash quickly while making sure that the transactions are accurate. This makes their task somewhat tricky where these kinds of small business mistakes could lead to losses and negatively impacting efficiency in the workplace. While a well-trained cashier can offer a balanced cash drawer, shorter lines in the checkout aisle, and most importantly satisfied customers.

1. Switching Cash Registers Mid-Shift

A common mistake cashiers often make is switching from one cash register to another in mid-shift. The change might have been necessitated to cater to customers but it could result in difficulty in tracking cash flow and increased vulnerability to theft unless there is a sign-in procedure. In the event errors or mistakes occur without a sign-in procedure it would be difficult for management to pinpoint which cashier made a mistake while operating the register and rectifying the issue.

2. Not Checking for Counterfeit Money

Very often during transactions, cashiers might overlook attempts by customers to slip in some counterfeit money. As a result, many businesses may be defrauded by unknowingly accepting counterfeit currency. With the right training, cashiers can learn to spot counterfeit bills simply by looking at them. Businesses can add another tier of protection by investing in a counterfeit detector.

3. Ringing in the Wrong Total

As a cashier, it is important to be able to do quick mental math and return the correct change to the customer. When cashiers are distracted or overwhelmed with a lot of customers, they may ring in the wrong total. The consequence is that they may be required to cancel the transaction leading to further delay and disappointing the customer. Incidents such as these can be reduced by training your staff to use proper cash handling procedures and introduce automation to reduce the number of errors.

4. Giving Too Much Change

It is important that while giving change cashiers will need to give the correct amount of change to the customers. During transactions, cashiers should make sure that they give the correct change while also avoiding counting mistakes.

5. Not Giving Enough Change

There is nothing more frustrating than getting short-changed when buying something.  When it comes to preventing a negative reputation avoiding angry customers is of prime importance. Even if cashiers are not too busy, they should try to count change back to customers.  They can also hand customers coins first and then bills to give change for quick and correct dispensing.

6. Counting Change More than Once

Not paying attention while giving change can be a challenge. Counting change more than once might seem a good idea to check if the change is right. However, it could take up extra time and result in higher labor costs. In business, loss in processing time results in incurring additional costs.

7. Being Confused about Policies

Cashiers will need to be clear on existing policies and guidelines in regards to handling cash. Not being clear about these policies could lead to arbitrary actions that may negatively affect the business. Clear policies offer clear roadmaps on how to navigate uncertain situations, offer direction and instill accountability.

8. Not Conducting Refund and Return Transactions Correctly

People patronize your business because they expect to get hassle-free transactions. At times customers might make last-minute decisions not to purchase an item that has already been rung up. Other incidents might arise are when cashiers manually enter a wrong value, or the cash register rings up a wrong value different from the marked price. Your cashiers should help them navigate the transactions by giving them the right to return if policies apply and refund them.

9. Entering the Wrong Payment Method into the Cash Register

Entering the wrong payment method into the cash register can indicate that you are not concentrating on the task at hand. This could lead to customers getting frustrated over the delay.

10. Relying on Outdated Cash Handling Equipment

Relying on outdated cash handling equipment opens your business to frequent breakdowns and downtimes. Using outdated equipment also opens you to frequent repair and spare parts costs thus eating into your bottom line.

How much money should be in a cash float?

How much money should be in your cash float depends on the average value of sales your business conducts. If your average sales come to around $300, then keeping about $300 as float can work. But remember to stock your float with coins and small bills so that you can provide the appropriate amount of change. Try to avoid having too little or too much float. The too little float will mean you can’t give change to customers while too much float could open opportunities for theft and mismanagement.

How can cashiers avoid shortages?

Shortages in cash can negatively affect your profit, and it is one of the more important small business mistakes to avoid. Change shortages in terms of cents or dollars will mean that you cannot make sales by the simple fact that you cannot give your customers the correct change. In addition to setting up an appropriate float you can also look to implement the following:

  1.  Make sure to assign appropriate accountability: As a business, you will need to hold the cashier accountable for errors. You will need to put in mechanisms such as sign-ins for cashiers to find out which employees are losing money, how often, and by how much.
  2. Beef up security: If you suspect an employee of being dishonest or stealing, install cameras so that you can review transactions and the employee’s actions. This not only helps in finding out who the culprits are but also can be an incentive, to be honest.
  3. Offer training: Through continuous training, you can help your cashiers avoid making mistakes. Training can also help to empower cashiers when issues arise. Equally important cashiers might make honest mistakes and by putting in clear policies and guidelines in regards to money management in your business you beef up your accountability and process management.

Image: Depositphotos

This article, "10 Common Mistakes Cashiers Make" was first published on Small Business Trends



via Small Business Trends Business Feeds

Land Corporate Clients for Your Small Business With this Event

Land Corporate Clients for your business

Companies of all sizes are changing the way they do things because of the pandemic. And for corporations, it means looking for new providers who can deliver with these changes in mind.

Win Corporate Clients: The Real Deal 2021 will teach you not only how to land corporate clients, but also grow your small business as the world reopens for business after the pandemic.

Click the red button and register now to attend this event from October 4 – 6, 2021 in Fort Lauderdale, Florida.

Register Now



Featured Events, Contests and Awards

Win Corporate Clients: The Real Deal 2021Win Corporate Clients: The Real Deal 2021
October 4, 2021, Fort Lauderdale, Florida

What if you could rapidly scale your consulting, coaching, professional services, outsourcing, certified diverse company or other corporate supplier business with lucrative B2B clients…clients who buy from you month after month, year after year, with a well that never runs dry. That’s exactly what we’ll show you how to do when you join us!


WEBINAR: Steps to Start Your BusinessWEBINAR: Steps to Start Your Business
October 20, 2021, Online

Starting a business can be an exhilarating time, where everything seems full of potential and purpose. But navigating the logistics of launching a business can be daunting. In this webinar Nellie Akalp, CEO of CorpNet.com, will outline the steps necessary to legally start a business and get up and running on the right foot.


More Events

More Contests

This weekly listing of small business events, contests and awards is provided as a community service by Small Business Trends.

You can see a full list of events, contest and award listings or post your own events by visiting the Small Business Events Calendar.

Image: Depositphotos

This article, "Land Corporate Clients for Your Small Business With this Event" was first published on Small Business Trends



RSS Business Feeds

Land Corporate Clients for Your Small Business With this Event

Land Corporate Clients for your business

Companies of all sizes are changing the way they do things because of the pandemic. And for corporations, it means looking for new providers who can deliver with these changes in mind.

Win Corporate Clients: The Real Deal 2021 will teach you not only how to land corporate clients, but also grow your small business as the world reopens for business after the pandemic.

Click the red button and register now to attend this event from October 4 – 6, 2021 in Fort Lauderdale, Florida.

Register Now



Featured Events, Contests and Awards

Win Corporate Clients: The Real Deal 2021Win Corporate Clients: The Real Deal 2021
October 4, 2021, Fort Lauderdale, Florida

What if you could rapidly scale your consulting, coaching, professional services, outsourcing, certified diverse company or other corporate supplier business with lucrative B2B clients…clients who buy from you month after month, year after year, with a well that never runs dry. That’s exactly what we’ll show you how to do when you join us!


WEBINAR: Steps to Start Your BusinessWEBINAR: Steps to Start Your Business
October 20, 2021, Online

Starting a business can be an exhilarating time, where everything seems full of potential and purpose. But navigating the logistics of launching a business can be daunting. In this webinar Nellie Akalp, CEO of CorpNet.com, will outline the steps necessary to legally start a business and get up and running on the right foot.


More Events

More Contests

This weekly listing of small business events, contests and awards is provided as a community service by Small Business Trends.

You can see a full list of events, contest and award listings or post your own events by visiting the Small Business Events Calendar.

Image: Depositphotos

This article, "Land Corporate Clients for Your Small Business With this Event" was first published on Small Business Trends



via Small Business Trends Business Feeds

10 Tips for Tailoring Your Content Marketing Strategy to Your Unique Brand

content marketing strategy for your brand

Content marketing can take several forms to work for different businesses. Some rely on social platforms like Instagram. Others opt for blogging and video creation. So it can help to gather tips from a variety of sources to help you create a strategy that works for your unique goals. Read on for a variety of insights from members of the online small business community.

Grow and Engage Your Audience on Instagram

Instagram offers plenty of unique opportunities to engage with your audience. There are feed posts, stories, reels, and even direct messages. So how can businesses make sense of all these options when growing an audience? Read this Social Media Examiner post by Corinna Keefe for details.

Use These Social Media Sites for Your Business

There are tons of social platforms available for people of varying ages, backgrounds, and interests. So businesses should consider their target audience carefully when deciding which sites to use. In this SEMRush post, Michelle Ofiwe shares six sites that could benefit your business.

Build Topical Authority on Your Website or Blog

When people visit your website or read your blog, you want them to trust your content. That means you need to have authority in your area of expertise. Check out this Inspire to Thrive post by Folajomi Ballo for tips on accomplishing this goal. Then head over to BizSugar to read members’ thoughts.

Get Your Content Found in the Conversational Search Era

The way people search online has changed. Today, the style is often conversational. So businesses need to adapt their content to make it easily found using these terms. This Content Marketing Institute post by Romy Catauta includes tips on this subject.

Get to Know the Latest Content Marketing Facts

Each business ultimately must make the content marketing decisions that work for their brand. However, understanding the industry trends can guide some of your decisions. This Blogging Wizard post by Adam Connell features statistics and facts that may benefit marketers.

Choose the Best WordPress Theme for SEO

There are many factors that go into a company’s SEO strategy. One that often gets overlooked is the theme for your website or blog. In this Search Engine Journal post, Maddy Osman shares tips for choosing the best WordPress theme for this purpose.

Create Impressive Video Content to Engage Your Audience

People often go right to blogging and social posts when they think of content marketing. But video is another important element. In this Platter of Gold post, Adeyemi Adisa details some of the best tools for creating impressive videos.

Boost Engagement with Your Audience

One of the main benefits of content marketing is the ability to really engage with followers. Whether you’re blogging, creating video, or posting on social media, boosting engagement is key. Learn how thanks to the tips in this Biz Epic post by Ivan Widjaya.

Follow These Best Practices for Content Planning

Before you can create effective content, you need to plan your strategy. Lee Jackson offers tips in this Web Presence post. And BizSugar members discussed their thoughts on the topic here.

Trigger Emotions to Boost Sales

Content marketing can help you evoke emotions in your customers and followers. Evoke the right mix of emotions, and you may just convince them to buy. Read this GrowMap post by Hamas Hassan for tips on using emotions to increase sales.

If you’d like to suggest your favorite small business content to be considered for an upcoming community roundup, please send your news tips to: sbtips@gmail.com.

Image: Depositphotos

This article, "10 Tips for Tailoring Your Content Marketing Strategy to Your Unique Brand" was first published on Small Business Trends



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