Easy Access, Clear Signage Make Get-n-Go a Success

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Get-n-Go in Sioux Falls, South Dakota, is a great example of the new breed of travel center. It has a robust grab-and-go-food program and an exceptional looking store but features limited parking and fuel islands. We are seeing more and more locations like this, and Get-n-Go is a beautiful location that is attracting professional drivers, local workers and travelers, and racking up gallons. 

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Customers flow in and out easily, which is important in our industry as travelers and professional drivers alike want to have easy access. Inside, the store is departmentalized really well. 

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The signage is clear, easy to read and well lit. 

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There are a lot of focal points that make it easy to shop and create a very modern look. 

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The location has a robust grab-and-go program that includes beautiful displays full of sandwiches, salads and fruit. 

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There are hot dogs, a roller grill program and hot pizzas.

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Customers can also select something from a wide variety of shelf-stable microwavable foods that they can heat up on site or take with them.  

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There are several places for customers to sit and enjoy their food selections. 

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I especially like the outdoor seating with umbrellas. Not only is it inviting, it has helped change the demographics. 

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Get-n-Go understands their customers are daily people and local haulers, such as cement trucks and landscaping trucks, and does a good job of reaching out to that group. 

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The location has even added a fuel lane dedicated to local customers.

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The amenities and offerings all help draw in customers, but one of the best things about Get-n-Go is the service. It is outstanding, and in this day, you have to have exceptional service to survive. 

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 /// Did you know most weeks you can find me visiting a NATSO member truckstop location, spending three to four days, using my merchandising and operations expertise to help them grow their business? 

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 Photos Credit: Darren Schulte



via Business Feeds

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