India’s wine industry is growing in the most delightful way

Experiencing a new world

RANGING FROM the soaring Himalayas to the swampy jungles of Bengal, India’s landscape has few rivals for variety. More recently however, tourists have been drawn to a surprising sight, of vines growing on their preferred terrain of gentle hill slopes. Outside Nashik, a city around 160 kilometres north-east of Mumbai, dozens of billboards advertise wineries along the country roads. At Sula, the biggest and oldest of the farms, some 350,000 people visit each year for tours and wine tastings, which happen on the hour. A majority, say staff, will never have tasted wine before.

India is consuming more booze than ever. In 2016, according to the World Health Organisation, each resident on average drank their way through about six litres of pure alcohol per year, mostly whiskies with faux-Scottish names such as “Royal Stag”. That is more than double the figure a decade before. Yet...

via Business Feeds

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