How to Drive Repeat Customers—And Why It Matters

As a business owner, you likely spend most of your time and money finding different ways to drive new business. But how much focus do you place on driving repeat business? Repeat customers are just as valuable—if not more—as new customers and play an important role in your business. Think about it; repeat customers are easier to sell to because they are already familiar with your product or service. They’re also your most profitable because customers who keep coming back are likely promoting your business to others.

Use the ideas below to drive repeat customers and boost your revenue.

Start a Loyalty Program

Customers love getting exclusive deals with the brands they love.…

The post How to Drive Repeat Customers—And Why It Matters appeared first on SMALL BUSINESS CEO.



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