An In-Depth Look at Backlinks and Their Uses

The word backlink is one of the commonly most terms in the world of search engine optimization (SEO), and it’s simple to understand. A backlink is just a link to another site using some kind of anchor text. According to Forbes, these links are crucial for staying relevant and adapting.

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So what is the big deal with backlinks and why are they so important?

What is a backlink?

As stated above, these are just links from one website to another, and they serve as a ranking signal for search engines like Google. When one website links to another, search engines take note of those links and believe the content is noteworthy.

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